
{"id":522581,"date":"2025-09-30T09:58:15","date_gmt":"2025-09-30T07:58:15","guid":{"rendered":"https:\/\/sscnapoli.it\/?p=522581"},"modified":"2025-09-30T09:58:25","modified_gmt":"2025-09-30T07:58:25","slug":"ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store","status":"publish","type":"post","link":"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/","title":{"rendered":"SSC Napoli launches its first Immersive Experience in the new official club store"},"content":{"rendered":"\n<p><em>Napoli, 30th September 2025<\/em><\/p>\n\n<p><strong>SSC Napoli<\/strong> takes a significant step forward in innovation and fan engagement with the launch of the <strong>Napoli Immersive Experience<\/strong>, the first immersive experience ever created by a football club in Italy. The experience will take place inside the new official store of SSC Napoli, located in Piazza San Domenico, right in the heart of Naples<\/p>\n\n<p>This initiative reinforces the club\u2019s commitment to digital transformation and its mission to offer thrilling, accessible experiences for all ages, creating new ways for fans to experience Napoli beyond matchdays.<\/p>\n\n<p>Powered by the cutting-edge <strong>LTVR <\/strong><strong>(Live &amp; Time Virtual Reality) <\/strong>technology, visitors will be able to virtually fly through iconic areas of the club, become avatars of their favourite players, and explore the history and identity of SSC Napoli through emotional and interactive content.<\/p>\n\n<p>The experience is shared and dynamic, allowing multiple participants to interact in real time, a new and engaging way to share the Azzurri passion with families, tourists, and fans of all generations.<\/p>\n\n<p>The Napoli Immersive Experience will be seamlessly integrated into the store visit, enriching it with a unique digital and immersive layer.<\/p>\n\n<p>The project is developed in collaboration with <strong>Bstadium<\/strong>, an international company specialising in innovative fan engagement experiences, already partnering with top clubs such as Real Madrid, Manchester City, Benfica, and Atl\u00e9tico de Madrid.<\/p>\n\n<p><strong>Bstadium, a partner of the Club, reaffirms its role as a promoter of innovative experiences that combine technology and sport.<\/strong> The immersive experience offers is based on <strong>LTVR <\/strong>technology, a unique advancement on the international stage that sets new standards for connectivity and interaction. Thanks to next-generation connectivity, ensuring stability and low latency even in environments with a high number of connected devices, Bstadium guarantees a smooth and high-performing experience. In addition, the integration of an advanced <strong>multi-user framework<\/strong> allows hundreds of people to take part in the same activity simultaneously, in a synchronized and highly engaging way. Finally, the use of <strong>Europe\u2019s most advanced graphics<\/strong> makes it possible to achieve an unprecedented level of visual quality and realism, redefining the potential of virtual reality applied to the world of sports.   <\/p>\n\n<p><strong>Tommaso Bianchini, General Manager \u2013 Business Area at SSC Napoli:<\/strong><\/p>\n\n<p>\u201cWe are proud to launch a unique immersive reality project in Italy, and we are especially delighted to do so in the heart of Naples. Our goal is to further engage and entertain our fans, and we are confident that at the San Domenico Store people from all over the world, united by their passion for Napoli, will come together\u201d.<\/p>\n\n<p><strong>Joaqu\u00edn Mart\u00ednez, CEO of Bstadium:<\/strong><\/p>\n\n<p>\u201cWe are proud to partner with SSC Napoli on this unique project in Italy. We believe this immersive journey represents a new way to experience sports passion interactive, emotional, and truly shared\u201d.<\/p>\n\n<p><strong>The Napoli Immersive Experience will be inaugurated today, 30th September 2025, and tickets will be available for purchase at <\/strong><a href=\"https:\/\/sscnapoli.bokun.io\/online-sales\/2e5d335b-5b85-40d8-abdd-7917485f1b26\/experience\/1078286\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>the following link<\/strong><\/a><\/p>\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<figure class=\"wp-block-video aligncenter\"><video controls=\"\" src=\"https:\/\/cdn.sscnapoli.it\/wp-content\/uploads\/2025\/09\/Immersive-1920x1080-1.mov\"><\/video><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Napoli, 30th September 2025 SSC Napoli takes a significant step forward in innovation and fan engagement with the launch of the Napoli Immersive Experience, the first immersive experience ever created by a football club in Italy. The experience will take place inside the new official store of SSC Napoli, located in Piazza San Domenico, right [&hellip;]<\/p>\n","protected":false},"author":114784,"featured_media":522542,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[100],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SSC Napoli launches its first Immersive Experience in the new official club store - SSC Napoli<\/title>\n<meta name=\"description\" content=\"Napoli, 30th September 2025  SSC Napoli takes a significant step forward in innovation and fan engagement with the launch of the Napoli Immersive Experience, the\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SSC Napoli launches its first Immersive Experience in the new official club store - SSC Napoli\" \/>\n<meta property=\"og:description\" content=\"Napoli, 30th September 2025 SSC Napoli takes a significant step forward in innovation and fan engagement with the launch of the Napoli Immersive Experience, the first immersive experience ever created by a football club in Italy. The experience will take place inside the new official store of SSC Napoli, located in Piazza San Domenico, right [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/\" \/>\n<meta property=\"og:site_name\" content=\"SSC Napoli\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SSCNapoli\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-30T07:58:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-30T07:58:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cdn.sscnapoli.it\/wp-content\/uploads\/2025\/09\/Progetto-senza-titolo-93-1024x668.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"668\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Matteo Cappiello\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@SSCNapoli\" \/>\n<meta name=\"twitter:site\" content=\"@SSCNapoli\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Matteo Cappiello\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/\",\"url\":\"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/\",\"name\":\"SSC Napoli launches its first Immersive Experience in the new official club store - SSC Napoli\",\"isPartOf\":{\"@id\":\"https:\/\/sscnapoli.it\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cdn.sscnapoli.it\/wp-content\/uploads\/2025\/09\/Progetto-senza-titolo-93.png\",\"datePublished\":\"2025-09-30T07:58:15+00:00\",\"dateModified\":\"2025-09-30T07:58:25+00:00\",\"author\":{\"@id\":\"https:\/\/sscnapoli.it\/en\/#\/schema\/person\/12f49c24aab251bf96005baf6bb0e2df\"},\"breadcrumb\":{\"@id\":\"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/#primaryimage\",\"url\":\"https:\/\/cdn.sscnapoli.it\/wp-content\/uploads\/2025\/09\/Progetto-senza-titolo-93.png\",\"contentUrl\":\"https:\/\/cdn.sscnapoli.it\/wp-content\/uploads\/2025\/09\/Progetto-senza-titolo-93.png\",\"width\":1440,\"height\":940},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/sscnapoli.it\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"SSC Napoli launches its first Immersive Experience in the new official club store\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/sscnapoli.it\/en\/#website\",\"url\":\"https:\/\/sscnapoli.it\/en\/\",\"name\":\"SSC Napoli\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/sscnapoli.it\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/sscnapoli.it\/en\/#\/schema\/person\/12f49c24aab251bf96005baf6bb0e2df\",\"name\":\"Matteo Cappiello\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/sscnapoli.it\/en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/068040568ef87e81f49cdd9c3dd1119c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/068040568ef87e81f49cdd9c3dd1119c?s=96&d=mm&r=g\",\"caption\":\"Matteo Cappiello\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"SSC Napoli launches its first Immersive Experience in the new official club store - SSC Napoli","description":"Napoli, 30th September 2025  SSC Napoli takes a significant step forward in innovation and fan engagement with the launch of the Napoli Immersive Experience, the","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/","og_locale":"en_US","og_type":"article","og_title":"SSC Napoli launches its first Immersive Experience in the new official club store - SSC Napoli","og_description":"Napoli, 30th September 2025 SSC Napoli takes a significant step forward in innovation and fan engagement with the launch of the Napoli Immersive Experience, the first immersive experience ever created by a football club in Italy. The experience will take place inside the new official store of SSC Napoli, located in Piazza San Domenico, right [&hellip;]","og_url":"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/","og_site_name":"SSC Napoli","article_publisher":"https:\/\/www.facebook.com\/SSCNapoli","article_published_time":"2025-09-30T07:58:15+00:00","article_modified_time":"2025-09-30T07:58:25+00:00","og_image":[{"width":1024,"height":668,"url":"https:\/\/cdn.sscnapoli.it\/wp-content\/uploads\/2025\/09\/Progetto-senza-titolo-93-1024x668.png","type":"image\/png"}],"author":"Matteo Cappiello","twitter_card":"summary_large_image","twitter_creator":"@SSCNapoli","twitter_site":"@SSCNapoli","twitter_misc":{"Written by":"Matteo Cappiello","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/","url":"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/","name":"SSC Napoli launches its first Immersive Experience in the new official club store - SSC Napoli","isPartOf":{"@id":"https:\/\/sscnapoli.it\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/#primaryimage"},"image":{"@id":"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/#primaryimage"},"thumbnailUrl":"https:\/\/cdn.sscnapoli.it\/wp-content\/uploads\/2025\/09\/Progetto-senza-titolo-93.png","datePublished":"2025-09-30T07:58:15+00:00","dateModified":"2025-09-30T07:58:25+00:00","author":{"@id":"https:\/\/sscnapoli.it\/en\/#\/schema\/person\/12f49c24aab251bf96005baf6bb0e2df"},"breadcrumb":{"@id":"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/#primaryimage","url":"https:\/\/cdn.sscnapoli.it\/wp-content\/uploads\/2025\/09\/Progetto-senza-titolo-93.png","contentUrl":"https:\/\/cdn.sscnapoli.it\/wp-content\/uploads\/2025\/09\/Progetto-senza-titolo-93.png","width":1440,"height":940},{"@type":"BreadcrumbList","@id":"https:\/\/sscnapoli.it\/en\/ssc-napoli-launches-its-first-immersive-experience-in-the-new-official-club-store\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/sscnapoli.it\/en\/"},{"@type":"ListItem","position":2,"name":"SSC Napoli launches its first Immersive Experience in the new official club store"}]},{"@type":"WebSite","@id":"https:\/\/sscnapoli.it\/en\/#website","url":"https:\/\/sscnapoli.it\/en\/","name":"SSC Napoli","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sscnapoli.it\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/sscnapoli.it\/en\/#\/schema\/person\/12f49c24aab251bf96005baf6bb0e2df","name":"Matteo Cappiello","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/sscnapoli.it\/en\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/068040568ef87e81f49cdd9c3dd1119c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/068040568ef87e81f49cdd9c3dd1119c?s=96&d=mm&r=g","caption":"Matteo Cappiello"}}]}},"_links":{"self":[{"href":"https:\/\/sscnapoli.it\/en\/wp-json\/wp\/v2\/posts\/522581"}],"collection":[{"href":"https:\/\/sscnapoli.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sscnapoli.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sscnapoli.it\/en\/wp-json\/wp\/v2\/users\/114784"}],"replies":[{"embeddable":true,"href":"https:\/\/sscnapoli.it\/en\/wp-json\/wp\/v2\/comments?post=522581"}],"version-history":[{"count":1,"href":"https:\/\/sscnapoli.it\/en\/wp-json\/wp\/v2\/posts\/522581\/revisions"}],"predecessor-version":[{"id":522582,"href":"https:\/\/sscnapoli.it\/en\/wp-json\/wp\/v2\/posts\/522581\/revisions\/522582"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sscnapoli.it\/en\/wp-json\/wp\/v2\/media\/522542"}],"wp:attachment":[{"href":"https:\/\/sscnapoli.it\/en\/wp-json\/wp\/v2\/media?parent=522581"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sscnapoli.it\/en\/wp-json\/wp\/v2\/categories?post=522581"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sscnapoli.it\/en\/wp-json\/wp\/v2\/tags?post=522581"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}