SSC Napoli enters the metaverse and announces an innovative new partnership with The Sandbox
Napoli fans around the world will have the chance to connect and enjoy unforgettable experiences through an unprecedented platform.
Naples, Italy – 13th August 2024
SSC Napoli is thrilled to announce a groundbreaking partnership with The Sandbox, a leader in the creation of virtual worlds for decentralised gaming. This collaboration represents SSC Napoli's first step into the metaverse and heralds a new and exciting chapter in the globalisation of the Napoli brand.
SSC Napoli is entering the innovative world of the metaverse and becomes one of the leading football clubs to create a digital realm for its fans, speaking directly to younger generations.
Through this pioneering partnership, SSC Napoli will establish its presence in The Sandbox, offering fans a unique and immersive experience like never before. The metaverse will feature the first-ever SSC Napoli official metaverse store, providing supporters from around the globe with access to exclusive digital merchandise, virtual experiences, and interactive events.
The partnership will enable SSC Napoli to connect with new generations of club supporters across the world, in a dynamic and interactive environment, and will provide new opportunities for fan engagement and building a digital community.
Tommaso Bianchini, SSC Napoli's Chief Revenue Officer, expressed his enthusiasm about the partnership: "We are incredibly excited to enter the metaverse with The Sandbox. This venture represents a significant milestone for SSC Napoli as we continue to innovate and find new ways to connect with our fans.
"Our goal is to expand our global fan base more and more, and the partnership with The Sandbox seeks to use the tools of – and speak the same language as – the new generations of fans we want to engage through the virtual world, so as to create ever closer connections with supporters in every continent.
"The SSC Napoli official metaverse store will be a further step in our Web3 marketing strategy, through which our supporters will be able to experience the club in an entirely new dimension".
Sebastien Borget, Chief Operating Officer and Co-Founder of The Sandbox, said meanwhile: "We're proud to be the Web3 platform for Napoli's entry into the metaverse.
"This partnership significantly expands the experiences available in The Sandbox for sports fans, including new and current players, creators, and builders. By introducing a new vertical of entertainment and co-experience through sports, The Sandbox is becoming a premier destination where fans can connect, celebrate their fandom, and engage with fellow enthusiasts in immersive and meaningful ways".
The SSC Napoli metaverse experience is set to launch today, with further details to be announced in the coming weeks.
We invite you to check out www.sandbox.game to visit the first official digital SSC Napoli pop-up shop for a chance to win great prizes. Keep following The Sandbox on X, Medium e Discord to keep up to date with the latest news.
About Animoca brands:
Animoca Brands, a Deloitte Tech Fast winner and ranked in the Financial Times list of High Growth Companies Asia-Pacific 2023, is a leader in digital entertainment, blockchain, and gaming. The company has multiple subsidiaries, including The Sandbox, Blowfish Studios, Quidd, GAMEE, nWay, Pixowl, Bondly, and Lympo. In addition, Animoca Brands has a growing portfolio of more than 150 investments in blockchain companies and decentralized projects that are contributing to building the open metaverse, including Axie Infinity, OpenSea, Dapper Labs (NBA Top Shot), Yield Guild Games, Harmony, Alien Worlds, Star Atlas, and others. For more information, visit www.animocabrands.com
